(Library ebook) The Popular Magazine in Britain and the United States of America 1880-1960
☆ David Reed ☆
| #6599558 in Books | University of Toronto Press, Scholarly Publishing Division | 1997-10-11 | Original language:English | PDF # 1 | 9.94 x1.13 x7.12l,.0 | File Name: 0802042147 | 288 pages |
||||'By the early twentieth century, periodical and newspaper publishing, in terms of net value, was worth vastly more than book publishing and probably had a much greater impact on popular culture. It is therefore important for us to understand popular magazine
In this major new study, David Reed analyses the rise of the popular magazine in the context of social, cultural, technological and economic changes of the late nineteenth to mid-twentieth centuries. Lavishly illustrated throughout, his discussion focuses both on the design and content of magazines, and on their marketing and distribution, paying particular attention to developments in print technology, and analysing the impact of both social and commercial trends ...
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